STRATEGY & CONCEPT

I develope strategy, concepts and pitches for commercials and brand communication.

I love to find a way. I think it through. I find answers.

My work is based strongly on solid brandstrategy. I hate empty words and shallow images.
I believe in holistic communication, sustainable corporate values and consider brands to be social and political actors.

Clients: BMW, BMWi, DAIMLER, PORSCHE, BOSCH, VOLKSBANKEN RAIFFEISENBANKEN, OTTO BOCK, DZ BANK, HENKEL, SYNK, CAPAROL, RITTAL, BREMEDIA PRODUKTION, ANIMAL EQUALITY…

Agencies: Meiré & Meiré, fischerAppelt, Dorten studios, Double Standards, Rekorder, Meertzfilm…

BMW ART JOURNEY
corporate 

| client: bmw | agency: dorten studios | production: rekorder | director: werner klemm

 

BMW i BRANDFILM
commercial 

| client: bmw i | agency: dorten studios | production: rekorder | director: eric van wyke

 

BMW i SMART HOME
commercial 

| client: bmw i | agency: dorten studios | production: bears calling | director: pascal heiduk

 

BMW i INNOVATION EXPERIENCE
corporate 

| client: bmw i | agency: dorten studios | production: hochkant film | director: gernot aschoff

 

https://vimeo.com/148117183

BMW ART JOURNEY – FIRST JOURNEY
corporate 

| client: bmw | agency: dorten studios | production: rekorder | director: werner klemm & stephan fallucchi

 

BMW CULTURAL ENGAGEMENT
corporate 

| client: bmw | agency: dorten studios | production: rekorder | director: werner klemm